Welcome to Dig Blog. We write about trends, observations and share some of the interesting bits that we learn through our work. Feel free to look around, give us feedback about what you read here.
Dig Design Studio is a multidisciplinary studio working on interaction and communication design solutions.
Take a look at this.
One bold swoosh and we know what's inside. What's funny is that a global brand that does not need to write it in English has to have ‘Nike’ written in the local Hindi script on the left bottom corner of the signboard. [Credits Geeta from wn.com/nike_apparel]
Localised Brands. This is one area that companies should...
We had a great time at TES2011 showcasing our design approach among the new crop of entrepreneurs. It was held at hotel Lalit Ashok, Bangalore a couple of weeks ago and Dig was one of the partners for the event. The buzzwords were education, mobile, analytics, tourism, healthcare and environment.
These "no-free-left" boards sprang up a few years ago in Bangalore:
Two things about any road sign:
1. Each sign stands for a rule to follow.
The whole point of this "no-free-left" sign is that there is a signal ahead somewhere and you can take a left only when it turns green. Duh. This is as redundant as putting a "no-...
It’s hard to miss the ‘green’ bus in the city of Bengaluru. The Big10 buses have become iconic symbol of Bengaluru and the city’s accelerated growth. The fleet was launched by Bangalore Metropolitan Transport Corporation (BMTC) as part of the public transport system redesign recommended by Agenda for Bengaluru...
Shyam Narayan sheds the code on weekends to grab a guitar.
Shyam Narayan, a designer and co-owner of Dig Design has been in a long distance relationship for Laji and Mithun, who together have formed the rock band, Pseutopia. For three to four hours every weekend Shyam sits with his two friends, in New Jersey and Cochin, as they Skype to...
A productive design review has only partly to do with the obvious merits & demerits of the design object. Lets explore the other unsaid happenings. To set the stage, the designer has caliber and the reviewer is experienced in the subject. That said, if the review may be in the midst of project, the design/ artifact/ idea may be unrefined.
What...
We had a great time at TES2011 showcasing our design approach among the new crop of entrepreneurs. It was held at hotel Lalit Ashok, Bangalore a couple of weeks ago and Dig was one of the partners for the event. The buzzwords were education, mobile, analytics, tourism, healthcare and environment.
Shyam Narayan sheds the code on weekends to grab a guitar. Shyam Narayan, a designer and co-owner of Dig Design has been in a long distance relationship for Laji and Mithun, who together have formed the rock band, Pseutopia. For three to four hours every weekend Shyam sits with his two friends, in New Jersey and Cochin, as they Skype to...
